Philip Zimbardo, John Boyd

Every significant choice, every important decision we make, is determined by our perception of time. This is the most influential force in our lives, yet we are virtually unaware of it. In this fascinating book, the award-winning past president of the American Psychological Association, Philip Zimbardo, and his co-author, John Boyd, show how:

- the way you perceive time is as unique as your fingerprints
- these individual time perspectives shape your life, and the world around you
- you can change the way you perceive time, so you get the most out of every minute
- if you don''t, the power of time in the modern world is so immense that it will take its toll on you

The Time Paradox is a highly readable, stimulating look at a subject that absorbs us all.

From the New York Times bestselling author of The Lucifer Effect comes a breakthrough book that draws on thirty years of pioneering research to reveal, for the first time, how your individual time perspective shapes your life and is shaped by the world around you. This is the first paradox of time: Your attitudes toward time have a profound impact on your life and world, yet you seldom recognize it. Our goal is to help you reclaim yesterday, enjoy today, and master tomorrow with new ways of seeing and working with your past, present, and future. Just as Howard Gardner's Multiple Intelligences permanently altered our understanding of intelligence and Malcolm Gladwell's Blink gave us an appreciation for the adaptive unconscious, Philip Zimbardo and John Boyd's new book changes the way we think about and experience time. It will give you new insights into how family conflicts can be resolved by ways to enhance your sexuality and sensuality, and mindsets for becoming more successful in business and happier in your life. Based on the latest psychological research, The Time Paradox is both a "big think" guide for living in the twenty-first century and one of those rare self-help books that really does have the power to improve lives.